Erika Entz

My work falls into two areas. First, turning expertise into income: I help you package what you know into in-person and online courses, programs and digital products that sell again and again — so your knowledge earns recurring revenue instead of sitting in your head. Second, building operations that run without you: the onboarding programs, Standard Operating Procedures, workflows and customer journeys that let your team deliver to your standard every time.

With 18 years across operations, systems and business improvement, I know what it takes to turn one person's know-how into something a whole business can run on — and sell again and again.

I'm the creator of The Viking Code™, my award-winning method recognised as Silver Winner, Business Services of the Year. It's the backbone of Trade Like a Viking™ — my approach to helping you run a business that doesn't run you. Alongside it, The Firefly Effect™ is how I bring out the best in teams: from hidden potential to collective brilliance. I'm also a multi-award-winning Learning & Development consultant and author and a small business mentor with the Queensland Government..

Whether you're drowning in the day-to-day or sitting on expertise you've never turned into income, I'll help you build a business that runs without you — and earns while you sleep.